Travis Kelce and Taylor Swift have solidified their status as the NFL’s most beloved couple (not to overshadow Patrick Mahomes and Brittany). In a Swiftie-worthy gesture, the NFL celebrated Swift’s 35th birthday on Dec. 13 with a tribute video posted on TikTok that left both Swifties and football fans in awe.
Taylor, who recently wrapped up her highly successful Eras Tour with over 150 concerts across 20 countries on five continents, received a special gift from the league. The video showcases iconic moments from the relationship between the pop superstar and the Kansas City Chiefs’ tight end, highlighting their connection during games.
The clip shows Taylor’s arrival at Arrowhead Stadium to support Travis, scenes of the couple walking hand-in-hand through the tunnel, and the singer’s celebrations from the VIP box as Kelce made memorable plays. The icing on the cake is the romantic kiss they shared after the Chiefs’ victory in Super Bowl LVIII.
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Swifties and the NFL celebrate Taylor
The NFL made no secret of its admiration for Swift, sharing the post with the caption, “Karma is the guy on the Chiefs saying happy bday to me.”
The relationship has not only boosted Kelce’s popularity-his No. 87 jersey saw a 400% increase in sales-but also brought new audiences to the NFL. The reactions to the tribute on social media were equally memorable, with standout comments such as:
“LOL, this video is like Travis’s boss sending a birthday card to his wife. How sweet!”
“I love you, Taylor Swift. My mom gave me life, but you gave me the will to live it.”
“Happy birthday to the queen who made me learn how football works and got me watching games. LOL.”
“The NFL is officially in its Swiftie era.”
According to Apex Marketing Group, this relationship has generated a $331.5 million economic impact on the league and the Kansas City Chiefs.
A relationship that transcends the field
As the Chiefs lead the AFC with an impressive 12-1 record and secure their spot in the playoffs, Taylor Swift’s impact on the NFL continues to mark a before and after in sports history. The league is experiencing an unprecedented commercial moment, proving that the love between Kelce and Swift is more than a personal connection – it’s a cultural phenomenon.
The relationship between Taylor Swift and Travis Kelce has not only captivated fans, it has transformed the perception of the NFL, bringing it to new audiences and cementing it as a global spectacle. On the field and off, this love story continues to be written with success, breaking records and bringing worlds together.
