Carmelo Anthony addresses Asani Swann rumors: A partnership built on vision, not romance

Carmelo Anthony addresses Asani Swann rumors: A partnership built on vision, not romance


Carmelo Anthony is no stranger to public speculation, particularly regarding his personal life.

Recently, the 10-time NBA All-Star addressed rumors surrounding his relationship with Asani Swann, his longtime business partner and co-founder of several ventures.

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Carmelo Anthony shuts down Asani Swann speculation

The two share a close professional bond, but Anthony was quick to clarify their dynamic, ensuring the public understands the nature of their collaboration.

“We’ve been working together-10, 12 years. I realized she came from a corporate background and had expertise beyond that role,”Anthony explained.

He further elaborated on their professional synergy, saying, “Once we identified her strengths, I wanted to see what she wanted to do, and we started talking [about] businesses. I wanted to bring her up to sit side by side with me in these companies. Let’s go build it.”

Swann has been a pivotal figure in Anthony’s entrepreneurial journey.

She serves as the Chief Strategist at Melo Enterprises, Inc., where she oversees brand strategy and development.

Together, they have launched successful ventures, including VII(N) The Seventh Estate, a growing wine portfolio, and Creative 7 Productions, a film and television production company.

Despite their close working relationship, Anthony emphasized that Swann’s personal life is entirely separate from the rumors.

She is happily married, and their connection is rooted solely in shared creative and professional goals.

Carmelo Anthony, a multifaceted entrepreneur

Anthony’s passion for wine began as a personal curiosity, but it has since grown into a thriving business.

“We started with one wine, one varietal, back in 2020, just to test the waters and see if my palate could translate into something meaningful. The response was incredible,” he said.

Now, the brand boasts nine varieties, with more to come.

For Anthony, his ventures in wine, fashion, and production are about more than business-they’re about creating meaningful cultural narratives.

“It’s not about big parties-it’s about small rooms, impactful conversations, and creating something meaningful,” he said.

As for his personal life, Anthony is content focusing on his career and co-parenting his son, Kiyan, with ex-wife La La Anthony.

“I’m never getting married again. It’s one of those things that I feel like I could check it off,” La La previously stated about their relationship’s next steps.

The former couple remains on good terms, recently appearing together to support Kiyan’s college basketball journey.

Anthony’s response puts to rest any lingering questions, showcasing a man dedicated to building his legacy beyond the court.





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